Who We Are
LUXE, based in Reston Virginia, and servicing the greater DMV area, was founded to raise the standard in exterior home improvement, delivering elite craftsmanship and exceptional service to homeowners who expect more.
Backed by decades of industry experience and powered by SmartRoof, we blend cutting-edge design with proven expertise to enhance the beauty, efficiency, and value of high-end properties.
Most homeowners live in a version of their home that feels unfinished—always a few projects away from what they truly want. We help bring that vision to life.
From roofing, windows, and doors to insulation, siding, and solar, LUXE offers full-service exterior remodeling designed for long-term value and immediate impact. Our partnerships with top manufacturers like GAF, and our network of licensed insurance claims professionals and solar tax advisors, help reduce out-of-pocket costs while maximizing ROI.
Whether you're planning or ready to transform your home now, LUXE delivers design-forward solutions with precision, quality, and care—from start to finish.
Why Choose LUXE?
You deserve a partner who sees the full picture:
A flawless install.
The best materials.
A future-focused plan that adds real value.
A team that cares about your home and your peace of mind.
We empower our customers with expert knowledge to enhance property values and create their dream homes.
What does LUXE offer?
Our Leader
Joseph Charles Bremberg, our founder and CEO, started in the remodeling industry at just 19. From working as a contractor’s day laborer to becoming the VP of Sales at SmartRoof — he’s seen it all. During his tenure, he helped scale the company from $4.5 million to $45 million in just three years, not by being the top salesperson, but by focusing on people.
Joey believes the best customer experience starts with a great team. He’s built a culture at LUXE that prioritizes mental wellness, personal growth, training, and balance. That passion for people translates directly into a better experience for our clients, because when our team thrives, your home does too.